About the Brand Spendy Africa is a spend and event management platform that helps event planners track budgets, approve expenses, and pay suppliers instantly through M-Pesa.
Design Challenge Create a visual identity that reflects both event planning and financial management in a simple, modern, memorable way.
Our Solution We designed a logo mark that brings together two event tickets—symbolizing planning and collaboration—and a coinrepresenting spending, payments, and financial clarity. The combination communicates Spendy’s core promise: events + spend management in one smart system.
Outcome A bold, versatile identity that positions Spendy Africa as an innovative event-finance platform, speaking clearly to planners, teams, and vendors across Africa.